Little Foot Matcha: Launching a Brand on Shopify

Year:

2024

Scope:

UX/UI, Website development

Platform/Tech:

Shopify, Figma, Recharge, Klaviyo

Full-store build with subscriptions, Klaviyo, and clean UX.

[the problem]

Little Foot Matcha came to us with a clear vision — photos, brand direction, and a product ready to launch. Our job was to turn that into a polished, high-converting Shopify store from the ground up.

The brand had strong storytelling, creative assets, and a defined aesthetic — but needed a development partner to build a storefront that could carry it all. Every detail, from page flow to checkout, had to feel intentional and on-brand.

The brand had strong storytelling, creative assets, and a defined aesthetic — but needed a development partner to build a storefront that could carry it all. Every detail, from page flow to checkout, had to feel intentional and on-brand.

Client:

littlefootmatcha.com

Type:

DTC / Beverage / Matcha Brand

Location:

USA

[some numbers]

Brought Formm Studio’s creative ethos online — with clarity, control, and elegant technical execution.

3

Weeks from build start to store launch

Quick turnaround without compromising polish or performance.

4.9/5

Customer rating on initial orders

Site UX made it easy to subscribe, re-order, and gift.

100%

client-managed content post-launch

Marketing, product updates, and emails — all handled in-house without dev support.

MDN

[one cool feature]

Seamless Subscription Flow That Feels Like a Natural Part of the Brand

We integrated Recharge directly into the product pages and checkout, with no disruption to the overall design. Users can subscribe without popups, redirects, or clunky UX — just one smooth decision point.

The flow feels completely native, matching the brand’s clean aesthetic. It encourages repeat orders without overwhelming first-time buyers, and works perfectly across mobile and desktop without extra dev upkeep.

[Client Testimonial]

We had the product, the story, and the branding — but needed someone to make it real. The team took what we had and built a site that feels clean, intentional, and ready to grow. The whole process was smooth, and everything just works. From subscriptions to marketing flows, we launched fast and haven’t looked back.

Anna Sullivan

Founder

Launching something new?

We help brands go from idea to launch-ready — with smart design, custom Shopify builds, and all the essentials in place from day one.

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